Red vs Jackass 3D - Another Geeks vs. Mainstream Movie Weekend?
Wow, really?
Okay, let me get this straight, people complain and complain about 3D, then they go see one of the worst possible movies ever in 3D, and make it #1 at the box office?
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With the amount of time spent on lighting skyrockets launched from one's crotch and toy cars hidden in inapproriate places in previous movies, I would think that 3-D's "jumpin' right at ya!" effect would not be a desired effect for an offering of the Jackass movie franchise.
Gawd, are we living in an era when the phrase "Jackass movie franchise" is actually used? Screw 2012, just end the world NOW!
Deadline Hollywood is calling the Friday numbers at $22M for Jackass and estimating $50M for the weekend. That's a lot of people wearing 3D glasses at premium ticket prices - 80% of the screens Jackass appeared on. On the other hand, Red seems to have found an audience of its own, bringing in a respectable $7.3M, tracking strongest for males over 30 (no surprise). We'll see how word of mouth goes for both pictures over the course of the weekend. For now, it looks as though Jackass 3D's success was not at the cost of Red's.
In passing, it's interesting to note that although Warner Brothers has been making a lot of noise about "DC Entertainment", they passed on the Wildstorm-published Red just like a lot of major studios.
We'll see how word of mouth goes for both pictures over the course of the weekend. For now, it looks as though Jackass 3D's success was not at the cost of Red's.
In passing, it's interesting to note that although Warner Brothers has been making a lot of noise about "DC Entertainment", they passed on the Wildstorm-published Red just like a lot of major studios. |
as someone old enough to remember the pre-blockbuster Hollywood practice of opening films small and expanding if the audience was there, I boldly predict Red's older demographic will prove more loyal over the next few weeks than Jackass's. =P
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Jackass will be a flash in the pan. Big first weekend, big drop for second. Red may have some legs if it isn't overshadowed by another film in the next few weeks. However we are going up on the holiday season with a number of big pictures coming out before Thanksgiving in the US.
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Box office take for Friday.
Jackass: 20 Million$ (40 mill expected for weekend) Red: 7 Million$ ( Maybe 20 Million expected) Link to source: http://hollywoodinsider.ew.com/2010/10/16/jackass-red-box-office/ |
It's like the 18 year old students complaining about their rent.
"Who charges first and last rent? And a $300 deposit for a pet? That should be illegal. No body does that"
and
"What's antioxidants? I have never heard of dark chocolate."
Yeah.....
Some of that I can understand, I really can. The two students speaking were in college though.
Movies like JackAss, despite their fiscal viability, really are lousy enertainment.
This... is why I hate America at times.
...... Movies like JackAss, despite their fiscal viability, really are lousy enertainment. |
'reality programming' at it's finest, and least costly.
enter local metro college, distribute flip video cams, invoke 'go nuts', collect cameras and edit. costs: 50k +/- limb but they signed the liability waiver. gross: 30m.
extra gross: in 3d.
edit :almost forgot to mention in the seeing red that is jackass, Red is decent. it's not fanastic, but i liked the understated and dry humor about it. ymmv.
Kittens give Morbo gas.
lucikly the red dvd screener was out for download on opening night..so i got to watch it at my house...ahhh i love that!
it was ok...i watched the whole thing but it wasnt great by any chance.
and ill go see jackass 3d soon enough.
Meanwhile, Jackass 3D has earned $50M its opening weekend, with Red in second place at $22.5M. That should keep Warren Ellis happy.
After this past summer's geek debacle of Scott Pilgrim vs. the Expendables, the autumn now has a similar match-up: the action-packed comic book-based Red is being released the same weekend as Jackass 3D.
For those who haven't been following Red's adaptation from the graphic novelette by fan-favorite Warren Ellis, the movie version stars Bruce Willis, Morgan Freeman, Helen Mirren, and John Malkovich as "retired, extremely dangerous" CIA assassins who basically get the band back together. Except in this case, the band comprises some of cinema's most respected actors, the instruments are ridiculous amounts of automatic weapons, and the musical set pieces are shoot-outs with dozens of black ops spooks and paramilitary troops. Jackass 3D, on the other hand, simply promises further foolhardy stunts and foolish pranks from Johnny Knoxville (whose acting career seems to have stalled) and his devil-may-care cohorts. Basically, it's More of the Same, except in 3D. Unfortunately, there are more than a few parallels between Red and Scott Pilgrim vs. the World: Both enjoyed warm receptions at Comic Con, the prominent lead actor in both cases is coming off a couple of duds, and both could get ploughed under by the mainstream audience thanks to bad timing. And just as Scott Pilgrim was buried in its second weekend by Piranha 3D, the 2D Red's ticket price is at a disadvantage against the Jackass sequel's. Will Red succeed - at least modestly - where other comic book-movies have lately failed, or will Hollywood get the message that adapting comics is a mug's game and that crowd-pleasing formulas are the way to go? |
Goliath was Scott Pilgrim and Expendables was David. It turned out people wanted Expendables made at 25 million not the 75 million Scott Pilgrim was.
Regardless of the Fans of Scott Pilgrim wanting to say they were the small film that got jipped by the public at large. The film was in fact the big Hollywood film.
- "Jackass 3D," the third installment in a feature series about a crew of thrill junkies, crushed forecasts by selling an estimated $50 million worth of tickets during its first three days of release across the United States and Canada, distributor Paramount Pictures said.
- The actual result ranks as the best opening since the Leonardo DiCaprio thriller "Inception" kicked off with $63 million three months ago.
- The previous two films also opened at No. 1: the first one to $23 million in October 2002, and the sequel to $29 million in September 2006. They finished with $64 million and $73 million, respectively. Paramount and MTV are units of Viacom Inc.
- Opening at a distant No. 2 was "Red," a Bruce Willis action drama based on a DC Comic book. It earned $22.5 million, in line with expectations.
http://movies.yahoo.com/news/movies....ime-reuters?nc
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- "Jackass 3D," the third installment in a feature series about a crew of thrill junkies, crushed forecasts by selling an estimated $50 million worth of tickets during its first three days of release across the United States and Canada, distributor Paramount Pictures said.
- The actual result ranks as the best opening since the Leonardo DiCaprio thriller "Inception" kicked off with $63 million three months ago. - The previous two films also opened at No. 1: the first one to $23 million in October 2002, and the sequel to $29 million in September 2006. They finished with $64 million and $73 million, respectively. Paramount and MTV are units of Viacom Inc. - Opening at a distant No. 2 was "Red," a Bruce Willis action drama based on a DC Comic book. It earned $22.5 million, in line with expectations. http://movies.yahoo.com/news/movies....ime-reuters?nc |
Take the 3D glasses out of the equation, it'd probably still beat RED. And really, I have no idea why.
It's like seeing a reality TV show being the #1 show. I just don't see the appeal.
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lucikly the red dvd screener was out for download on opening night..so i got to watch it at my house...ahhh i love that!
it was ok...i watched the whole thing but it wasnt great by any chance. and ill go see jackass 3d soon enough. |
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Wait Scott Pilgrim was made by a Major Movie studio made at 75 Million while Expendables was much smaller budget a fraction of what they used to make and promote Scott Pilgrim and Expendables was mostly a small budget film from a small film company.
Goliath was Scott Pilgrim and Expendables was David. It turned out people wanted Expendables made at 25 million not the 75 million Scott Pilgrim was. Regardless of the Fans of Scott Pilgrim wanting to say they were the small film that got jipped by the public at large. The film was in fact the big Hollywood film. |
One can say the bigger budget and promotional push of Scott Pilgrim was an effort to turn the David aspect of the actual movie content and people involved into a Goliath and it failed as it turned out the man with the big biceps and bigger guns were the Goliath.
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It's just another case of hipsters spending more money to look poor.
Saw it last night. It has almost nothing to do with the comic, but judged on it's own merits it's really good. Absolutely amazing work by the cast, John Malkovitch in particular needs to get a role in a James Bond film just for the opportunity to see him again in a tux with a gun in hand. The perfect gentleman hellraiser. Go see it.
I don't see this as 'geeks vs mainstream' at all, I see it as a battle between the under-30 and over-30 demographics.
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