A failed attempt to save the game is still worthwile


blackjak

 

Posted

Okay, to the half of you who came into this thread with lips turned slightly up in a cynical smile, expecting me to talk about a sense of community or how efforts builds character and a man has to have something to strive towards and similar nebulous banalities: no, that's not where I'm going.

And to the other half of you who came into this thread with clenched fists, muttering "'fialed'? We don't understand the meaning of the word 'fialed.' 'Fialed' does not exist in our dictionary, which is why we have not spelled it correctly in these mutterings," here's the deal: I honestly think there's very little chance to prevent the servers from going dark come November 30th and the campaign from the fan-base to make NCSoft change its mind or find some other solution is a Hail Mary pass. However, the reason why they make Hail Mary passes in football is that sometimes they do go in, against the odds, so there's still a chance.

Now, onto the point I'm actually trying to make: the attempts at saving the game have other benefits that are valuable even if they fail. By talking up the game, by showing the strength of the fannish devotion to the game and the loyalty the fans have to game, by getting stories about the "noble CoH resistance fans" who refuses to lie down and die into the press (for a broad definition of "the press") -- by doing that, we're not just making one, final Hail Mary pass that may save the game. We're also increasing brand recognition and the value of the IP (or rather, in my opinion, we're showing people that the value of the IP is higher than they thought) and the greater the concepts and style of the game will be seen to be.

So, what good will this do if the game closes anyway? Possibly nothing, true, but the greater the value of the IP, the more likely someone will be interested in buying it and the more likely NCSoft will be in selling it. The more we can talk the game up, and show the strength of the fanbase, the more chance that we'll see some new City of Hero game some day -- maybe not a sequel, maybe not an MMORPG, but something. Maybe it won't be an official City of Heroes games at all, but a spiritual sequel, like GalCiv to Master of Orion.

Look to Hollywood, how they're desperate for anything with name recognition or an existing fanbase. True, much of what they make base on that is dreck, but some of it isn't. Look to Star Trek, which was resurrected, eventually, on the strength of its fanbase. (True, it had re-runs to keep the fanbase warm -- but on the other hand they didn't have the 'net and the modern geek scene.) Look to the game concepts and names resurrected on Kickstarter.

The point is: the more we can show people that there is a market for City of Heroes, that there's loyalty and hearts and minds (and, let's be brutally honest, wallets) ready, waiting and eager to be wooed and won -- the greater the chance that someone will try to do just that, and the sooner they're likely to do it.

Finally, give a thought to the developers out applying for new jobs. The more value we can put into the City of Hero game and brand, the better impression we can give of the game and the community the game fostered, the better that one, special entry on their CVs are going to look. When a HR drone or Head of Development browses through the CV of one of "our" devs and spots the three words "City of Heroes", would you want the thing they remember about that game be that it had caused a violent uprising and a mob with torches and pitchforks marching on NCSoft's headquarters, or that it has fiercely loyal fans that sends hero-shaped cookies to children hospitals?


 

Posted

I applaud what you've written here (and frankly I'm surprised it hasn't gotten more comments.) If the current "TF Hail Mary" plan from the good guys at Titan Network, see thread: http://www.cohtitan.com/forum/index....im2o2q226hoet5 is going to work it will take a LOT of us writing in support. I recommend at least skimming if not closely reading the entire thread, as many points are discussed. We fans can make a difference, especially if we give some thought to how we present ourselves.

I'm one of those holding hope but not holding an expectation, merely hoping and working towards a desired outcome. If you feel positive enough about City of Heroes, I urge you to write and mail letters as Mercedes Lackey and Team Wildcard recommend. Happy gaming!


aka @Kristoff von Gelmini, leader of small SG bases (Infinity/Victory/Virtue/Protector), member of The House of Tera (Justice) and various others (Champion/Infinity/Victory/Guardian/Freedom).

 

Posted

The cynical crowd will always be there to pick things apart and attempt sabotage. Pay them no mind. It just kills them to see people being hopeful and staying active (even if its futile, its better than moping around and pissing all over everyone else)

People KNOW this is a slim to none chance but it can't hurt to try.


 

Posted

The problem is that there isn't a market for City of Heroes. 50k subscribers isn't a market, it's a minor blip on some spreadsheet. In the corporate world, 50k people is worthless.

If this game was worth keeping alive from a financial perspective, it wouldn't be dead. It has value to some people, but even from the 50k subscribers, how many are actively trying to save it vs just moving on? Maybe 10k tops.

The game has been dead for a while, it's time to put it in the ground.


 

Posted

While yes the game will sadly close on the 30th, the actions of the community even though we couldn't stop the closure we have created waves throughout the internet.

Even if everyone moves on at least there will be a reminder throughout the world that the CoH Community actually TRIED to do something to stop it's closure. In the end we've our efforts have left something other than a huge dent on NCsoft's public image.


 

Posted

Quote:
Originally Posted by Judas_Ace View Post
The problem is that there isn't a market for City of Heroes. 50k subscribers isn't a market, it's a minor blip on some spreadsheet. In the corporate world, 50k people is worthless.

If this game was worth keeping alive from a financial perspective, it wouldn't be dead. It has value to some people, but even from the 50k subscribers, how many are actively trying to save it vs just moving on? Maybe 10k tops.

The game has been dead for a while, it's time to put it in the ground.
This.

I'm not a cynic, I'm a realist. We can "rouse the troops" all we like, but you're talking about an 8 year old game with a playerbase in steady decline from 2009. Whilst we the die hard fans might think (and quite rightly) that it's a game and IP worthy of saving, the en masse gaming populous does not, and therefore neither do the suits at NCSoft whos decisions are governed by their P&L statements, not the misty eyed sentimentality of a few thousand players who won't let it go.

Players are spoilt for choice at the moment. There are a lot more games available than there were in 2004 and a whole load more in development. If you think that making a big noise about an old game that a large number of people for what ever reason have already decided they don't want to be part of in the place of that sort of marketplace, then whilst your tenacity to the cause and belief in the IP is admirable, it's a little misplaced.

I'm not knocking you for having that opinion or belief; more power to you, but please don't label me as an unwilling cynic just because I've accepted what is.


@SteelRat; @SteelRat2
"Angelina my love, I'm a genius!"
"Of course you are darling, that's why I married you. Physically, you're rather unattractive"
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Posted

Quote:
Originally Posted by Pyrokinetix View Post
While yes the game will sadly close on the 30th, the actions of the community even though we couldn't stop the closure we have created waves throughout the internet.

Even if everyone moves on at least there will be a reminder throughout the world that the CoH Community actually TRIED to do something to stop it's closure. In the end we've our efforts have left something other than a huge dent on NCsoft's public image.
Not sure I agree that it's made even a scratch on NCs image, quite frankly. It's easy to have a polarised view of the effect precisely because we're directly involved with it, but in the bigger picture have we made that much difference? The popularity of B&S in the East and its eagerly awaited arrival in the west, coupled with excitement over Wildstar and 2,000,000 copies of GW2 sold in its first month would probably indicate not so much.


@SteelRat; @SteelRat2
"Angelina my love, I'm a genius!"
"Of course you are darling, that's why I married you. Physically, you're rather unattractive"
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Posted

Quote:
Originally Posted by SteelRat View Post
Not sure I agree that it's made even a scratch on NCs image, quite frankly. It's easy to have a polarised view of the effect precisely because we're directly involved with it, but in the bigger picture have we made that much difference? The popularity of B&S in the East and its eagerly awaited arrival in the west, coupled with excitement over Wildstar and 2,000,000 copies of GW2 sold in its first month would probably indicate not so much.
Um, in case you hadn't noticed, Nexon's implant of a monetization manager into ArenaNet before it would buy controlling shares of NCSoft isn't exactly leaving GW2 players jumping for joy over that decision these days. And there's what can only be described as a complete $hitstorm happening over the current gear changes that ArenaNet had previously sworn they would never make, too. So yay for the original 2 million boxes sold before these changes went public: Warhammer Online and TOR sold a couple mill when they launched, too, and it saved them as well, amirite? :P

And I wouldn't exactly call B & S "eagerly awaited" in the west. Judging by various blog and forum posts and player responses, many see it as yet another cheesy Korean grindfest with little to offer anyone.

And Wildstar.....Carbine should run the hell away from NCSoft while they still can. You can't tell me there aren't other publishers out there who'd be willing to take them on.

And straight from Brian Clayton, NCSoft's reputation HAS been damaged by their closure of CoH (and not just by the fact that they're closing it but by the brutish, callous way they went about the whole ordeal) and they ARE in fact worried about that. As they should be. Blade & Soul, cheesy grindfest that it is, is making its way stateside at what will still be a very bad time in NCSoft's history reputation-wise.


 

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Quote:
Originally Posted by shadow35 View Post
Um, in case you hadn't noticed, Nexon's implant of a monetization manager into ArenaNet before it would buy controlling shares of NCSoft isn't exactly leaving GW2 players jumping for joy over that decision these days. And there's what can only be described as a complete $hitstorm happening over the current gear changes that ArenaNet had previously sworn they would never make, too. So yay for the original 2 million boxes sold before these changes went public: Warhammer Online and TOR sold a couple mill when they launched, too, and it saved them as well, amirite? :P

And I wouldn't exactly call B & S "eagerly awaited" in the west. Judging by various blog and forum posts and player responses, many see it as yet another cheesy Korean grindfest with little to offer anyone.

And Wildstar.....Carbine should run the hell away from NCSoft while they still can. You can't tell me there aren't other publishers out there who'd be willing to take them on.

And straight from Brian Clayton, NCSoft's reputation HAS been damaged by their closure of CoH (and not just by the fact that they're closing it but by the brutish, callous way they went about the whole ordeal) and they ARE in fact worried about that. As they should be. Blade & Soul, cheesy grindfest that it is, is making its way stateside at what will still be a very bad time in NCSoft's history reputation-wise.
Ok fair enough. So where has that damaged reputation come as a result of our actions to save the game then, hmm? Seems to me if their reputation is c**p it's because of their own mismanagement.


@SteelRat; @SteelRat2
"Angelina my love, I'm a genius!"
"Of course you are darling, that's why I married you. Physically, you're rather unattractive"
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Posted

I'm not sure why "an 8-year-old game" should be presented as a negative. It doesn't mean the same thing for a MMO that it does for, say, a console game. CoH has constantly had an active dev team and a constant stream of updates (including, lest you forget, a highly-anticipated one still in beta when the game was killed) during most of its life, and those updates were just getting bigger and more frequent rather than slowing down, as opposed to an 8-year-old console game, which is exactly the same now as it was eight years ago.

For example, the I24 beta wasn't just a content update, it was an update to the technology itself, redoing a lot of the game's backend for improved cutscenes, better demo recordings, and customizing character powers. I24 was a huge technological improvement over I23, let alone I1. The game can do things now that the original developer team and early players could only dream of. That's not "an eight-year-old game". That's a game that's been constantly developed for eight years, which is not the same thing at all.

The whole point of MMOs is the long term play. Older but constantly-updated games are the ones with the amount of content for just such long-term player retention. (That's why, for example, the six-year-old Dofus - which gets regular updates every three months, and in fact has an update in Beta right at this moment - is still breaking subscription records in its home country of France, while its newer, shinier, fancier, and, frankly, better-designed sequel Wakfu appears to be stagnating after less than a year)

NCSoft clearly doesn't understand that it's better to have a small but loyal group who will stick around through thick and thin for nearly a decade than to get a bunch of people who play a shiny new game for a few months, get bored, and wander away.

But NCSoft is apparently looking to grab the latter crowd instead of the former. We need to point out the benefits of "an eight-year-old game" over a newer, shinier, fancier, smaller, emptier game.


 

Posted

Quote:
Originally Posted by shadow35 View Post
And Wildstar.....Carbine should run the hell away from NCSoft while they still can. You can't tell me there aren't other publishers out there who'd be willing to take them on.
That'd be a little difficult to do since Carbine is wholly owned by NCSoft. Just like ANet. Just like Paragon Studios.

Quote:
Originally Posted by shadow35 View Post
And straight from Brian Clayton, NCSoft's reputation HAS been damaged by their closure of CoH (and not just by the fact that they're closing it but by the brutish, callous way they went about the whole ordeal) and they ARE in fact worried about that. As they should be. Blade & Soul, cheesy grindfest that it is, is making its way stateside at what will still be a very bad time in NCSoft's history reputation-wise.
Soon-to-be-former employees are the height of unbiased, objective information sources.


 

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Quote:
Originally Posted by JKedan View Post
Soon-to-be-former employees are the height of unbiased, objective information sources.
Wild speculation on forums is a better source than inside information from a manager, right?


 

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Quote:
Originally Posted by SteelRat View Post
Ok fair enough. So where has that damaged reputation come as a result of our actions to save the game then, hmm? Seems to me if their reputation is c**p it's because of their own mismanagement.
I tend to agree with this, SR: a large chunk of CoH's infuriated fan base has certainly made an effort to ding NCSoft, and I think that effort has had some effect...but not nearly the effect that NCSoft's own actions have had. From the Tabula Rasa debacle to the inept handling of the shuttering of CoH to the current dust-up in GW2, they're proving singularly inept in their handling of their Western efforts. They have some of the worst reviews I've ever seen on Glassdoor (the Stateside offices seem like positively hellish places to work).

Moreover, I just don't think they have a clue about the Western gaming market. They do okay when they buy into Western developers' products, but they way they handle those products, combined with their stumbling attempts to introduce Asian games into the Western market make me think that their understanding of that market's preferences is weak at best. I have little doubt that Blade in Hole, er...Blade & Soul is going to tank badly here (slutty softcore meets grindfest? Oh, dear...).

I genuinely see NCSoft retreating entirely from the Western gaming market in a few years' time. Their short- to medium-ranged plans obviously require going through with porting B&S to the West, continuing to support GW2 in order to try and amortize their considerable investment, and releasing Wildstar (if it actually gets finished in a reasonable timeframe...). But beyond that? I think that "realignment of company focus" PR waffle has a very real element of truth in it: they're outta here.


"And in this moment, I will not run.
It is my place to stand.
We few shall carry hope
Within our bloodied hands."

 

Posted

Quote:
Originally Posted by SteelRat View Post
This.

I'm not a cynic, I'm a realist. We can "rouse the troops" all we like, but you're talking about an 8 year old game with a playerbase in steady decline from 2009. Whilst we the die hard fans might think (and quite rightly) that it's a game and IP worthy of saving, the en masse gaming populous does not, and therefore neither do the suits at NCSoft whos decisions are governed by their P&L statements, not the misty eyed sentimentality of a few thousand players who won't let it go.

Players are spoilt for choice at the moment. There are a lot more games available than there were in 2004 and a whole load more in development. If you think that making a big noise about an old game that a large number of people for what ever reason have already decided they don't want to be part of in the place of that sort of marketplace, then whilst your tenacity to the cause and belief in the IP is admirable, it's a little misplaced.

I'm not knocking you for having that opinion or belief; more power to you, but please don't label me as an unwilling cynic just because I've accepted what is.
You know, I'm really glad that you weren't one of the people looking for survivors under the buildings on 911. Being a "realist", you would have given up before you even started looking.

Quote:
Originally Posted by Thunder Knight View Post
Wild speculation on forums is a better source than inside information from a manager, right?
Of course. If its on an internet forum it HAS to be true.


There I was between a rock and a hard place. Then I thought, "What am I doing on this side of the rock?"

 

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Quote:
Originally Posted by Twisted Toon View Post
You know, I'm really glad that you weren't one of the people looking for survivors under the buildings on 911. Being a "realist", you would have given up before you even started looking.
If you want to use that as analogy, my standpoint is that I wouldn't continue applying CPR even after someone had been pronounced dead by medical personnel.


@SteelRat; @SteelRat2
"Angelina my love, I'm a genius!"
"Of course you are darling, that's why I married you. Physically, you're rather unattractive"
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Posted

Quote:
Originally Posted by Thunder Knight View Post
Wild speculation on forums is a better source than inside information from a manager, right?
Yeah, remember when folks was mad about that? "Get some official sources." And then when there's sources about something, those sources aren't good enough, because they're 'obviously biased.' Gee, couldn't have seen that coming.

Jkedan prefers the world where nothing can ever be officially proven. Everything is a U.F.O. photo that 'might' be fake.


Any speculation is just positive thinking.

Anything we hear from someone who knows a source, is just a lie.

Anything we hear directly from the source, is also just a lie.



Incoming wild speculation: NCsoft-sanctioned troll?


 

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Quote:
Originally Posted by Thunder Knight View Post
NCSoft clearly doesn't understand that it's better to have a small but loyal group who will stick around through thick and thin for nearly a decade than to get a bunch of people who play a shiny new game for a few months, get bored, and wander away.

But NCSoft is apparently looking to grab the latter crowd instead of the former. We need to point out the benefits of "an eight-year-old game" over a newer, shinier, fancier, smaller, emptier game.
While I generally agree with the points you're making, I want to point out that this sort of thing is a matter of pure numbers, really. The key number for someone deciding their monetization strategy is what the marketing world refers to as "customer lifetime value." That is, how much $ are you netting from the average customer, ever. There's the "long, slow trickle" you get with a lot of comparatively low average order value purchases over time...versus the "blast 'o cash" you get from people spending a whole bunch of money once. It works a little differently for a game (small playerbase that hangs around for years vs huge playerbase that evaporates quidkly), but the two modalities still apply.

With an MMO, it would seem like the former is probably better, at least for a monthly sub game (and possibly even a f2p "freemium" or b2p model with a cash shop). Even if you attract fewer players up front than a flashy, heavily marketed game with little staying power might garner, if they stick with you, their CLV will be higher. However (and this is a real big "however"), you also have to factor in your monthly carrying costs over that time. Your operating expenses for a long run with full support and new content development will obviously be many times higher than if you grabbed the cash from a flashy debut, then put the game on minimally-staffed life support once the "locusts" all moved on to the next new-and-shiny and only a few die-hards remained. the latter strategy seems sleazy to us (because it is...), but that's how the corporate world works, for the most part: hard, cold numbers.


"And in this moment, I will not run.
It is my place to stand.
We few shall carry hope
Within our bloodied hands."

 

Posted

Quote:
Originally Posted by Twisted Toon View Post
You know, I'm really glad that you weren't one of the people looking for survivors under the buildings on 911. Being a "realist", you would have given up before you even started looking.


Blood Widow Ricki * Tide Shifter * T-34 * Opposite Reaction * Shaolin Midnight * ChernobylCheerleader

 

Posted

Quote:
Originally Posted by Thunder Knight View Post
I'm not sure why "an 8-year-old game" should be presented as a negative. It doesn't mean the same thing for a MMO that it does for, say, a console game. CoH has constantly had an active dev team and a constant stream of updates (including, lest you forget, a highly-anticipated one still in beta when the game was killed) during most of its life, and those updates were just getting bigger and more frequent rather than slowing down, as opposed to an 8-year-old console game, which is exactly the same now as it was eight years ago.

For example, the I24 beta wasn't just a content update, it was an update to the technology itself, redoing a lot of the game's backend for improved cutscenes, better demo recordings, and customizing character powers. I24 was a huge technological improvement over I23, let alone I1. The game can do things now that the original developer team and early players could only dream of. That's not "an eight-year-old game". That's a game that's been constantly developed for eight years, which is not the same thing at all.

The whole point of MMOs is the long term play. Older but constantly-updated games are the ones with the amount of content for just such long-term player retention. (That's why, for example, the six-year-old Dofus - which gets regular updates every three months, and in fact has an update in Beta right at this moment - is still breaking subscription records in its home country of France, while its newer, shinier, fancier, and, frankly, better-designed sequel Wakfu appears to be stagnating after less than a year)

NCSoft clearly doesn't understand that it's better to have a small but loyal group who will stick around through thick and thin for nearly a decade than to get a bunch of people who play a shiny new game for a few months, get bored, and wander away.

But NCSoft is apparently looking to grab the latter crowd instead of the former. We need to point out the benefits of "an eight-year-old game" over a newer, shinier, fancier, smaller, emptier game.
Whilst I agree with you in principle, could I just put what I said back into the context of my original point?

"talking about an 8 year old game with a playerbase in steady decline from 2009"

It's not the fact that CoH is 8 years old, it's the fact that players have been steadily leaving it. It doesn't matter that it's been in constant development in that time, because it's clear that that content hasn't been of sufficient quality to make sure that it enjoys the retention you're talking about.


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"Angelina my love, I'm a genius!"
"Of course you are darling, that's why I married you. Physically, you're rather unattractive"
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Posted

Newer shiney game =new money.
Shallow game = need for new shiney
Need for new shiney game = chance for new money
Lather. Rinse. Repeat.


 

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Quote:
Originally Posted by Dollhouse View Post
but that's how the corporate world works, for the most part: hard, cold numbers.
I think this is part of the problem you know. It's so easy to forget that MMOs are products. Products with a life span. Products that just like everything else we buy have a very strong likelihood of being pulled and replaced with something else if it's not selling as well as other products by the manufacturers competitors.

For all the fuzzy wuzzy feelings of "togetherness" they promote, this is what it comes down to; ensuring we as the consumer are spending our money with them and not with someone else.

I'm sorry if that sounds a bit harsh, but however much it sucks donkey, ultimately that's the truth of the situation.


@SteelRat; @SteelRat2
"Angelina my love, I'm a genius!"
"Of course you are darling, that's why I married you. Physically, you're rather unattractive"
http://faces.cohtitan.com/profile/SteelRat

 

Posted

Quote:
Originally Posted by SteelRat View Post
I think this is part of the problem you know. It's so easy to forget that MMOs are products. Products with a life span. Products that just like everything else we buy have a very strong likelihood of being pulled and replaced with something else if it's not selling as well as other products by the manufacturers competitors.

For all the fuzzy wuzzy feelings of "togetherness" they promote, this is what it comes down to; ensuring we as the consumer are spending our money with them and not with someone else.

I'm sorry if that sounds a bit harsh, but however much it sucks donkey, ultimately that's the truth of the situation.
Not harsh at all. Hence my post. It's not much different than the CEOs of at least 2 companies announcing lay offs and stating the reason as Obama won the election.

BUT, to not try, to roll over and capitulate, is bordering on cowardice IF you care. If you don't then no biggie.


 

Posted

/em sarcasm

Where was all this passion for City of Heroes (hatred for NCSoft) before the bomb went off?

Anyway, why worry? GG was right. The only thing wrong with City of Heroes for eight years was the lack of flowing hair. Besides, the work on a successor is well in hand. She said so.

Trust the captain of the Titanic when the ship went down, that iceberg was taught a lesson it'll never forget.

Fire off another prayer and let's show them that we care.

The players have unlimited emotional and financial capital to invest in this.

Go Titan!


One man's terrorist is another man's freedom (or freem?) fighter; just as one man's exploit is another man's feature.

 

Posted

Quote:
Originally Posted by blackjak View Post
BUT, to not try, to roll over and capitulate, is bordering on cowardice IF you care. If you don't then no biggie.
Of course, but sometimes when you fight there comes a point when you are defeated and you must accept defeat. If you keep trying even after that point, well it starts to get embarrassing and any displays of tenacity you had in the initial stages of your battle are soon forgotten.


@SteelRat; @SteelRat2
"Angelina my love, I'm a genius!"
"Of course you are darling, that's why I married you. Physically, you're rather unattractive"
http://faces.cohtitan.com/profile/SteelRat

 

Posted

Quote:
Originally Posted by SteelRat View Post
Of course, but sometimes when you fight there comes a point when you are defeated and you must accept defeat. If you keep trying even after that point, well it starts to get embarrassing and any displays of tenacity you had in the initial stages of your battle are soon forgotten.
True. Unless you are smart, use your advantages and exploit their weaknesses. If people involved with Disney are clued into the game, i can't see it doing much harm. Unless it somehow increases the percieved value of the IP into the realm of stupidity.