Marketing at its Worst


Annie_O

 

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Even though alot of places where talking about the two day head start, it does not excuse that the most important place that should be talking about that little bit of information did not mention anything about it: the store clerk.

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Even worse is that the City of Villains pre-order web page maintained by NCSoft didn't bother to mention this. I mean, I pre-ordered the game on October 13, following the link provided for me by NCSoft -- but I didn't get any of the pre-order benefits. Why? Because I had no idea this special pre-order disk/box was required to access any of those benefits. Sure, the retailer screwed up by not sending me the pre-order box, but NCSoft messed up more by not explaining that such a box was necessary to receive the promised benefits.

Someone at the beginning of the thread said "a pre-order is a pre-order." Except it's not -- to the overwhelming majority of casual gamers playing this game, "pre-order" just means to order before release. Only a much smaller number of experienced gamers know that a "pre-order" is this special box you have to get your hands on. So a lot of us "pre-ordered," but because we weren't in the know about this special meaning of the word, we never got the pre-order benefits (like the head start) we were promised.

The name of this thread says it all. It would have been incredibly easy for NCSoft to communicate clearly to potential customers. But they didn't, and as a result there are lots of people (including at least ten folks I've spoken with in game over the last week or so) who are pretty pissed off at the company.


 

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All this would have been simply avoided (both times, for you and me) if the stores would have not sold the RETAIL box before the actual starting date. If they insisted on selling the games before that, then the least they could have done is give the bonus CD with it. It's as simple as that. I don't like buying things I can't use right away, and I especially hate the fact that they don't mention on he box that the game won't be playable prior to a specific date.

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As you said, the packaging had no mention of it. Even further, the shipping had no mention of it. The product was not shipped with a street date, which is pretty much the only way a retailer will actually sit on product that's been recieved.

It was NCSoft's decision to distribute it before the 'Launch' Day. It was NCSoft's decision not to include a hard street date. It was the retailers decision to sell a product that by all visible accounts was released.

Funny sidenote, same thing happened to me with the Kunark launch, albiet through the online shipment ordering as opposed to an in-store purchase. Didn't really mind then either.


Let's Dance!

 

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clearly, statesman nerfed calendars.


 

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My retail store warned in VERY STRONG TERMS: Unless you pre-ordered, you can buy it but you CANT PLAY UNTIL MONDAY.

They had instructions from NCSOFT to make this very clear. If they didnt, they dropped the ball.


 

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I bet you are one of those parents that allow their 8year old to buy GTA III and then complain that you didn't know whats in it.

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I bought GTA III for my 10 year old and then immediately grounded him so I could have it all to myself. Does that make me a bad mother?


Save City of Heroes YouTube Video - http://youtu.be/cYwmE-FchKk

 

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So, you're pissed off because you don't get to play a game for...two days?

Come on, Blizzard denies us games for months on end. Anyone still wondering if Starcraft:Ghost is even going to come out at all?

2 Days, sure, they realize you work for a living, I'm sure they also realize that 2 days is really not that long...

And really, do you work 24/5?

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I work 12/5 + 6 hours of sleep does that count?


AE # 67087: Journey through the Looking Glass - Save the World
LLX VirtueVerse! - Check out my crazy Toons
This is the size of group that we have balanced AVs for, 6.
-Positron 06/07/06 07:27 PM

 

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I bought GTA III for my 10 year old and then immediately grounded him so I could have it all to myself. Does that make me a bad mother?


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That depends...did you unlock Hot Coffee mode? <G>

When I ordered the game, I just did the pre-order without thinking. On the 27th I still hadn't gotten it, so I checked my order, then I checked the order site and I noticed a $10.00 box for the headstart...I did a little research and realised that, like an idiot, I didn't order the right thing. I had thought the pre-order had the headstart, but NOPE. They're TWO seperate entities. So, rather then blame Cryptic for my own lack of research when I ordered, I trotted to the store and bought the headstart box. I'll admit to some confusion between the headstart and the pre-order. It looked to me like pre-order contained the headstart. But a little bit of delving and you would have realised, like I did, that you were wrong.

The correct information was there, we just had to read the announcements. I find it ludicrous that people are blaming the Dev's for operator error.