WRITE-IN CAMPAIGN: "Never give up - Never surrender!"


Artic Keeper

 

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Fellow players:

When I started our supergroup, the "GUARDIANS", on Protector Server way back in May of 2004, I chose as our motto the phrase "Never give up - Never surrender!", which is a line from one of my favorite movies, "GalaxyQuest".

I liked the phrase because it was kitschy, yet sincere, and because the basic mesage of the story it came from was that no matter how trivial we may think our efforts are, whatever we do with sincerity has merit to someone, somewhere.

I never dreamed then that our SG's motto would be so appropriate a rallying cry, but here we are.

Based on the announcement of Paragon Studioes being closed, I believe that we as players, fans and consumers should make a responsible attempt to convince NCsoft to reverse its decision in this matter.

Therefore, we are mounting a campaign of letter-writing to make a personal appeal to Mr. Taek Jin Kim, CEO of NCsoft, to reconsider the decision to shut down Paragon Studioes, and instead keep this excellent Management and Development Team intact and keep City of Heroes alive.

We invite all players who have enjoyed this game to join us in this effort. Many players have already drafted petitions, and we urge all players to support these efforts and sign them, and encourage anyone who has ever played the game to do so as well.

Most important, we want to get physical letters onto Mr. Kim's desk. E-mails make a forceful statement, but the impact of receiving 2,000 e-mails is not nearly as great as the impact of having 2,000 physical letters sitting on one's desk. Nothing impresses a CEO like a piece of paper with a name on it, because it is a tangible reminder that there is an actual paying customer behind it.

When you write to Mr. Kim, it is important to follow some simple but crucial guidelines:

1. Be polite. I cannot stress this enough. A letter which begins with criticism and outrage ends in the wastebasket. Hostility toward a shutdown only validates the decision to be rid of such customers. BE POLITE.

2. Being polite does NOT mean being deferential. As a customer, you are entitled to certain considerations, and it is not at all improper to request that your expectation of those considerations be met. Write as an equal, as one gamer to another, and make it clear that your devotion to the game represents your devotion to the NCsoft as a continuing customer. Threatening never to buy another NCsoft game is counter-productive, but asserting your continued commitment to subscribing to or purchasing items in-game from "City of Heroes" cannot hurt our case.

3. Be brief. One paragraph is all you will need. "One page: read, two pages: dead." Remember that you are writing to the CEO of a major corporation. It is not reasonable to assume he will have the time to read every letter through and through, but knowing that the first ten letters say the same thing as the next 990 will make an impact.

4. Put a Subject line before the text of your appeal. A single line that says something like "Please do not end my subscription to City of Heroes!" gets your point across and reminds him that you and the thousands of other letter writers are part of his profits.

5. Send letters to both the US and Korean offices of NCsoft. We can't know for sure where Mr. Kim will be at any given time, but knowing that he has stacks of mail waiting for him at either office is part of the message we want to send.

6. Send all letters via "Certified Mail/Addressee’s Signature Required/Return Receipt Requested". This takes a little more effort and costs a little more, but it is well worth it. According to US Federal postal laws, a letter so marked must be signed for by the address or their legal representative, which in the case of CEOs is usually their personal administrative assistants; usually it's not the receptionist or security guards. This is your best shot at getting your letters directly to where they will do the most good.

7.Don't stop at one letter! If you can mail a letter every day, that would be great! But try to send at least one every week. Keep the flood of letters going. They are expecting an initial surge of appeals. What we want to show them is an ongoing commitment to saving the game.

All letters should be addressed to Mr., Taek Jin Kim, CEO, at the two main offices of NCsoft:

In the United States:

Mr. Taek Jin Kim, Chief Executive Officer
NCsoft Corporation
1501 4th Avenue, Suite 2050
Seattle, WA 98101
UNITED STATES

In Korea:

Mr. Taek Jin Kim, Chief Executive Officer
NCsoft Corporation
157-37 Samsung-dong
Kangnamu-gu, Seoul 135-090
KOREA

These are the corporate offices. Writing to any other addresses will reach NCsoft facilities, but may not reach Mr. Kim in time, or at all.

Please get involved!

We already KNOW that the game will be GONE if we do NOTHING.

If we do SOMETHING, we may have a chance to save it!

Good luck to all of us, and start getting those letters out!

Sincerely,

DASHER


HELP SAVE THIS GAME!
If we can save this game, I promise I will never complain about Travel Power Suppression again! You have my word on it!
"The customer is always right."

 

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Everyone write there letters!!!


 

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Chers joueurs, joueuses, héros, vilains ou indéfinis,

Certainement que l'annonce de la fermeture de City a fait chez vous comme chez moi l'effet d'un choc. On ne peut pas imaginer la perte de quelques années de passe-temps, aussi vidéo-ludique fut-il, sans avoir le coeur serré.

Néanmoins, nous parlons de City of Heroes. Nous avons joué aux héros et au vilains pendant, pour certains, 8 ans. Aujourd'hui, un ennemi d'un nouveau genre se dresse devant nous.

La bataille est-elle perdue d'avance ? Reculerez-vous devant lui et abandonnerez-vous tout espoir ? Faites donc des captures d'écran tant qu'il est encore temps, allez donner une dernière mandale à Nemesis, allez brûler des férailleurs, électrocuter Miss Liberty, donner le tourni à l'Arc, faire une Provocation à U'Kon Grai sur le vaisseau mère rikti, lancer une Hyper-Transfusion sur Dr Aeon, novater les tours de la cimérora une dernière fois ! Allez-y, c'est normal !

Mais est-ce vraiment comme ça que tout doit se terminer ? Allez-vous jouer à DCUO, ou Champions après ? Ou bien encore partir vers un MMORPG coréen fait de bashing-bashing-bashing sans foi ni loi ? Où le fait de se disputer un maigre butin de raid vaut mieux que de se payer une bonne tranche de rire le soir en vocal une main sur le clavier et une bière ou une clope dans l'autre ? (rappel: Fumer tue et l'alcool est à consommer avec modération)

Je choisis de ne pas me laisser faire. City est pour moi comme pour vous je pense un des jeu les plus libératoire qu'il m'ait été donné de connaître, pour l'imagination, les frustration, les joies, sans être un enfermement sur soi. Il mérite de survivre, même si je dois en payer le prix.

Sommes-nous seuls ? Non ! En amérique et je suis sûr en France comme partout en Europe et même dans le reste du monde, un petit (admettons-le) nombre d'individus veut continuer à jouer. Ils ne se connaissent pas tous les uns les autres, mais ils ont tous une fois enfilé une cape en jouant à City, et une fois de plus ils y joueront à l'avenir.

Je veux en être, je veux que ça se passe comme ça. Je partirai pas sans combattre, pas sur un coup de tête d'un responsable marketing d'une boîte koréenne.

Parce que c'est ça, ce que font les héros !
Parce que c'est aux vilains, de détruire City of Heroes !

Pour une fois, ça se passera pas comme ça. Trop de MMO ont été jeté à la poubelle. Et c'est le mauvais MMO à fermer !



WE ARE HEROES. THIS IS WHAT WE DO.
City et moi, �a colle !

 

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Ecrivez cette lettre, signez les pétitions pour dire que vous êtes contre l'arrêt de City of Heroes et rendre le code open source, envoyez un mail à Gabe Newell (grand ponte de Valve) pour qu'ils rachètent la license ou continuent son exploitation. Dites bien ce que vous ressentez, ce qui est en jeu, et la reconnaissance que vous auriez si Valve permettait de sauver City. Commencez le sujet par {City of Heroes} ou mettez le dans le sujet. Ecrivez en anglais si possible. Et pour ceux qui ont un compte facebook, rejoignez les groupes Save our City of Heroes et City of Heroes can not leave.



WE ARE HEROES. THIS IS WHAT WE DO.
City et moi, �a colle !